An annual hot words, is a microcosm of the year, when it comes to the most popular keywords in the modern ceramic tile industry in 2017, non "Ashley Ash"!
Annual hot words, affecting the development of the industry
As one of the industry's most watched products in 2017, "Owen Gray" has drawn great attention both in the industry and in the end market. As soon as the "Owen Gray" went public, it rapidly became the best-selling product in the industry with its classic high-grade gray tone, refreshing the perception and concern of color in the industry. It also started the wave of "high-grade gray" ceramic tile and opened the gray tone era"!
"Owensley Gray," with its unique and innovative product style, is well received by designers and current mainstream consumer groups. According to Owens' domestic sales statistics, "Owen Gray" has been chosen by more than 10,000 families!
Unique product value, setting off the industry "high gray" wave
Unique high-grade gray, the ultimate plain beauty. The "Owen Gray" series is a high-grade gray product jointly developed by Owensley and Digital design, the Italian top design agency. Using Owen's original "CS soft color technology", breaking the traditional subjective control of grayscale, focusing on subtle subjective perception of the people into the technical parameters of product development, technology to ensure that the gray surface of the tile surface warm and cold gray performance of the pure The 33 degrees gray, 55 degrees gray and 75 degrees gray in the product line have become the reference standards for the light gray, medium gray and dark gray in the high gray of the tile.
As we all know, the control of high-level gray product development in the industry is a problem.
"Owensley Gray" caters to the current trend of the mainstream consumer groups tend to simplicity, fashion, the international aesthetic trend of the van in line with the aesthetic needs of the major consumer groups and has obvious uniqueness.
In addition, "Owen Gray" is not a simple pure gray, but a composite of a variety of color elements of gray, to convey a harmonious beauty of color, the physical and mental pleasure for consumers.
Simple texture, classic wild. The simple textures of the Pietra Gray Ashley blend with the "high-grade gray" texture, which are uncomplicated and unscrupulous, with any color of furniture, classic wild, elegant and generous qualities. "Detail Control", "quality control" city elite favorite.
Different from the past, flooding the market in pursuit of luxurious luxury texture, texture of the real value for the point of the product, "Owen Lai gray" texture choice after predicting the changes in the domestic market trends, consumer groups to meet the aesthetic needs of a rigorous screening, Only right, do not choose "expensive"!
Exquisite glazed, skin-like texture. "Owen Ash" uses a special exquisite glaze, through the composite firing process, so that the brick surface silky smooth, not rough, with skin-like texture, the unique skin-friendly effect as the child's home is assured of choice.
No need to go through the traditional polishing process, so that the surface of natural tiles show a natural 15 ° soft luster, non-reflective, non-glare, light sense of soft and comfortable. The surface effect of the traditional tile light and soft toss matte effect, giving the human eye the most comfortable visual experience.
The innovative features of "Owen Gray" not only reflect the brand superiority of Owen Lai, but also stimulate the excitement of current mainstream consumer groups in the absence of innovation environment in the industry. The strong sales force of "Owen Gray" and its influence in the industry have made "Owen Gray" a well-deserved 2017 hot word of the year.